Igiveeveryathletetheplaybooktolandrealbranddeals.
I give every athlete — D1 or NAIA — the same playbook and resources the top agencies keep to themselves. No spotlight required.
20+ athletes already growing
Athletes we've worked with have landed deals with










By The Numbers
The results speak for themselves
0k+
Personal Reach
Combined organic reach across athlete profiles we've built
0M+
Views Generated
Total video views generated for athletes on our roster
$0k+
Client Revenue
In verified NIL deals negotiated for our athletes
The Reality
Most Athletes Leave NIL Money
on the Table
The Problem
No strategy
Posting randomly without a plan, hoping something sticks.
No brand deals
Can't find or land sponsorships despite having real talent.
No roadmap
No idea where to start or what steps actually move the needle.
Our Solution
Custom NIL Roadmap
A personalized, step-by-step strategy built around your sport, audience, and goals.
Direct Brand Connections
We know which brands are actively looking for athletes at your level.
Done-For-You Content System
Templates, scripts, and posting schedules — plug in and post.
The Process
The Halftime Protocol
Magnetize
Create what brands crave
We analyze your audience, identify your brand DNA, and build a content system that turns scrolls into sponsorships.
Portfolio
The professional pitch
Your NIL media kit, sponsor deck, and outreach strategy — designed to make brands say yes before you finish talking.
Capture
Turning attention into contracts
We identify the right brands, warm the relationship, and help you close deals. You play. We pitch.
Elite Roster
Real Athletes. Real Results.
Central Baptist College, AR
The Speedster
Solomon Barnes
Triple Jump · Long Jump · 400m Hurdles
5k → 10k
followers in under 28 days
Built a content system around explosive athletic identity that doubled his following in under a month — landing a local sportswear deal and establishing him as a standout voice in the NAIA space.
Class of 2028
The 5-Star
Jayden Bell
Defensive End
#1
Ranked recruit in his class
Managing the digital brand of one of the nation's top recruits in the 2028 class — building a pro-level media presence and national visibility before he ever signs a letter of intent.
Central Baptist College, AR
The Speedster
Solomon Barnes
Triple Jump · Long Jump · 400m Hurdles
5k → 10k
followers in under 28 days
Built a content system around explosive athletic identity that doubled his following in under a month — landing a local sportswear deal and establishing him as a standout voice in the NAIA space.
Class of 2028
The 5-Star
Jayden Bell
Defensive End
#1
Ranked recruit in his class
Managing the digital brand of one of the nation's top recruits in the 2028 class — building a pro-level media presence and national visibility before he ever signs a letter of intent.
You focus on the game.
We handle the business.
Without Us
Finding brand deals yourself
Writing your own contracts
Figuring out content strategy
Cold DMing sponsors
Building your media kit
Managing brand relationships
With Halftime Hustle
We identify the right brands
We negotiate and structure deals
We build your content playbook
We make them come to you
We create your pro media kit
We manage brand relationships
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Then
NAIA Athlete
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Now
Brand Strategist
Meet Your Coach
The Coach Cris
Factor
I didn't have a D1 spotlight. I had to build my own from scratch.
At the NAIA level, with no recruiting hype and no big-school platform, I figured out how to land brand deals, grow an engaged audience, and build something real — without waiting for someone to hand me an opportunity.
That experience became the foundation of Halftime Hustle. Every system, every strategy, every deal framework was tested in the real world before it was ever put in front of an athlete.
Now I help athletes do it faster, smarter, and bigger than I did.
Get Your Free
NIL Strategy Map
Tell us about yourself. We'll send your personalized roadmap within 24 hours.
FAQ
Questions? We've got answers.
Most athletes see measurable growth within 30–60 days. Building a brand takes consistency, and we provide the roadmap and systems that make results repeatable. The first 30 days are about laying the foundation — after that, momentum compounds.
Still have questions?
Get in touchApply for Full Representation
We only accept a small number of athletes each month. If accepted, you'll be invited to a strategy call where we map out your first (or next) brand deal.